> ## Documentation Index
> Fetch the complete documentation index at: https://docs.profy.cn/llms.txt
> Use this file to discover all available pages before exploring further.

# Analytics

> View usage data and revenue statistics for your Expert in Studio

Data is your compass for running an Expert. Studio provides a comprehensive analytics dashboard to help you understand user behavior, identify areas for improvement, and grow your revenue.

***

## Key Metrics

<CardGroup cols={2}>
  <Card title="Conversations" icon="comments">
    How many conversations users have had with your Expert
  </Card>

  <Card title="Unique Users" icon="users">
    How many distinct users have used your Expert
  </Card>

  <Card title="Revenue Trend" icon="chart-line">
    Diamond revenue over time
  </Card>

  <Card title="Active Sessions" icon="bolt">
    Number of currently active conversation sessions
  </Card>
</CardGroup>

***

## Traffic Analysis

Understand how your Expert performs in terms of marketplace exposure and conversion.

### Page Visits

* **Page Views (PV)**: Number of times your marketplace page has been viewed
* **Unique Visitors (UV)**: How many distinct users have seen your page
* **Source Distribution**: Where users come from — marketplace search, category browsing, Content Plaza, or direct visits

### Conversion Funnel

The complete path from browsing to payment:

```
Page View → Start Trial → Complete Trial → Purchase
```

Conversion rates at each stage help you identify bottlenecks:

* Low browse-to-trial? → Optimize your description, examples, and opening message
* Low trial-to-purchase? → Adjust trial rounds or improve Expert quality
* Low page views overall? → Publish promo notes, optimize keywords

***

## Conversation Analytics

### Usage Depth

* **Average Turns per Conversation**: How many turns users go through per session
* **Session Duration**: Average length of a single conversation
* **Return Rate**: How many users come back for repeat use

### Usage Patterns

* **Time Distribution**: When users primarily engage
* **Tool Usage**: Which tools and skills are used most frequently
* **Common Scenarios**: What users most often use the Expert for

<Tip>
  If you notice users concentrating on a particular scenario, consider optimizing specifically for it — add targeted skills, adjust the Persona's expression style.
</Tip>

***

## Revenue Analytics

### Revenue Trends

* **Daily/Weekly/Monthly Revenue Curves**: Identify growth trends and fluctuation patterns
* **Cumulative Revenue**: Total diamonds your Expert has earned
* **Revenue Source Breakdown**: Ratio of one-time purchases vs. usage-based income

### Per-Expert Breakdown

If you have multiple Experts, compare them side by side:

* Which Expert generates the most revenue
* Which is growing fastest
* Which has the best conversion rate

This helps you decide where to focus your energy.

***

## Promo Note Conversion

If you've published promo notes, you can track attribution data from content to payment:

* **Note Views**: How many people saw each note
* **Engagement Data**: Likes, comments, and favorites
* **Click-throughs**: Jumps from the note to the Expert page
* **Attributed Revenue**: Purchase revenue generated through notes

<Note>
  Conversion attribution is transparently tracked via note ID. When a user enters an Expert page from a note and pays, that revenue is attributed to the note.
</Note>

***

## Time Range

All analytics panels support flexible time ranges:

* Last 7 days
* Last 30 days
* Last 90 days
* Custom date range

<Tip>
  We recommend checking your data once a week. Weekly frequency is enough to spot trends and anomalies without causing anxiety over daily fluctuations.
</Tip>

***

## Data-Driven Decisions

<AccordionGroup>
  <Accordion title="Identify High-Conversion Scenarios">
    Analyze which types of needs have the highest trial-to-purchase conversion, and highlight these scenarios in your description and examples.
  </Accordion>

  <Accordion title="Optimize the Trial Experience">
    Low trial-to-purchase conversion? It could mean trial rounds are too short (users haven't experienced the value), or too long (they get enough for free).
  </Accordion>

  <Accordion title="Evaluate Promotion Effectiveness">
    Compare conversion data across different notes. Summarize what types of content drive purchases most effectively, and focus your efforts on high-ROI directions.
  </Accordion>

  <Accordion title="Track Evolution Impact">
    After adopting Darwin evolution suggestions, observe data changes over a week — are conversation turns, return rate, and revenue moving in a positive direction?
  </Accordion>
</AccordionGroup>

***

## Next Steps

<CardGroup cols={2}>
  <Card title="Promo Notes" icon="pen-nib" href="/en/creators/promo-notes">
    Create content to drive growth
  </Card>

  <Card title="Darwin Evolution" icon="dna" href="/en/creators/darwin-evolution">
    Continuously improve quality with the evolution system
  </Card>
</CardGroup>